The 'No Ordinary Designer Label' Story: Crafting Quality with Quirkiness
Ted Baker emerged on the fashion scene in Glasgow as a specialist in men's shirting, quickly gaining a reputation for offering some of the finest contemporary men's shirts available. From the outset, Ted Baker has embodied a clear and unwavering commitment to quality, attention to detail, and a quirky sense of humour. In fact, our early stores even provided a laundry service for every shirt purchased—a unique touch that earned us the moniker of ‘No Ordinary Designer Label’. Everything bearing the Ted Baker name reflects his personality woven into its very essence.
Since our humble beginnings as a menswear brand in Glasgow in 1987, Ted Baker has experienced rapid expansion, evolving into one of the fastest-growing lifestyle brands in the UK. Our collections have diversified to encompass a wide range of offerings, including Menswear, Womenswear, Global, Endurance, Pashion, Langley, Accessories, Fragrance, Skinwear, Footwear, Eyewear, and Watches.
Ted Baker has transcended borders, establishing a presence not only in the UK but also in the USA and leading department stores worldwide. Our journey of global expansion began in earnest in 2006 when we signed three new territorial license agreements, leading to the opening of stores in Hong Kong, Singapore, and Dubai. This momentum continued into 2007, with the addition of stores in Bangkok, Kuala Lumpur, Jakarta, Taiwan, and further expansions in Dubai and Singapore.
At Ted Baker, we believe in crafting experiences that are as unique as our brand. From the distinctive design of our stores to the eclectic mix of products we offer, every aspect of the Ted Baker experience is imbued with our signature blend of quality and quirkiness. Our portfolio of stores serves as havens of creativity and style, inviting customers to explore and discover the extraordinary.
Throughout our journey of expansion and evolution, Ted Baker remains steadfast in our commitment to excellence. We continue to push the boundaries of design and innovation, ensuring that each Ted Baker creation is imbued with the same level of quality and attention to detail that has defined our brand from the beginning.
Join us as we continue to redefine the boundaries of fashion and style. Whether you're stepping into one of our stores or browsing our collections online, we invite you to experience the world of Ted Baker—a world where quality meets quirkiness, and every piece tells a story of creativity and craftsmanship.
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